These high-intensity, positional light sources are the closest to sunlight quality of all artificial light sources. Along with uses in applications that require natural light such as stage and studio lighting, xenon lamps are also widely used in optical devices such as projectors and for optical heating. 
Also, the Flash Boy is a flashing light that instantly achieves full intensity in repeating emissions, used for eye-catching signage in commercial facilities and for decorative lighting. 
*This is The USHIOLIGHTING INC's product.